EQUICONSULTING CLIENTS

EQUESTRIAN ATHLETES

Tom McEwen MBE

Double Olympic Gold Medallist & 5* Champion

Tom McEwen MBE is an all-round eventing hero. Double Olympic Team Gold Medallist, Individual Olympic Silver Medallist, Team World Equestrian Games Gold Medallist- the list goes on! Tom boasts an impressive list of accolades and was awarded an MBE in 2022 on the New Year Honours list for his incredible achievements. Known for his correct and sympathetic training of talented young horses, Tom, based at Gatcombe Park has produced horses through the levels and has a respected reputation. Tom is renowned for his professionalism, talent and fun personality.

Piggy March

Badminton & Burghley 5*, European & World Championship Medallist.

Piggy is an all-round eventing legend. Winner of both Badminton AND Burghley- Not to mention a whole host of other accolades across the levels. When it comes to guts, grace and greatness- Piggy delivers it all. A powerhouse of precision and passion, Piggy has carved her name into the heart of the eventing world. Her partnership with her horses is poetry in motion built upon foundations of trust, courage and a relentless drive to be incredible. Champion, role model and force of nature, Piggy has it all.

Georgie Goss (nee Spence)

10x Badminton 5* Competition & Team Ireland Member

An uber talented sportswoman with accolades across the levels Georgie has been there, done that and got the t-shirt! Whether she’s flying over CCI5* fences or bringing on a young horse George brings that unbeatable combo of talent, tenacity and toal class. Formerly known as Georgie Spence, she made her name as a young rider to watch and never stopped levelling up.

Susie Berry

Irish Olympian & 5* Competitor

Susie Berry is not just a name to know- she’s a force to be reckoned with. Originally from Co. Down, Northern Ireland, Susie is one of Ireland’s most exciting eventing talents, and for very good reason. With elegant polish in the dressage, fearless determination across the country, and steely focus in the showjumping ring, Susie brings serious main character energy to every event she tackles.

Felix Vogg

3x Olympian & 5* Champion

Swiss eventing super star and Olympian Felix Vogg is a master of connection and a horseman to the core. Felix is someone that consistently delivers class, cool and courageous performances on the biggest stages in the world. Hailing from a family with deep equestrian roots, Felix was practically born in the saddle and represents the fourth generation of horse lovers.

Lea Siegl

Austrian Olympian & 5* Competitor

At just 27 years old, Austrian Olympic powerhouse Lea Sigl is paving the way for herself on the eventing circuit. A talented rider who competed at the 2020 Tokyo Olympics for Austria at just 23 years old, Lea is a fearless force and one of the most exciting young talents on the international stage. Lea quickly proved herself that she had not only the talent but also the drive to make it to the top- by just her mid-twenties she has already become a seasoned and well-respected international competitor who has earnt respect for her maturity, technical precision and incredible horsemanship

EQUESTRIAN EVENTS

Little Downham International Horse Trials

Sarah first started working with Little Downham Horse Trials in 2012 when the event was awarded its first CIC** and International status. At this point Sarah was tasked with building a new website, running the social media channels and recruiting sponsors.

EquiConsulting now works with the horse trials, Ely Eventing Centre and Tina Ure on a much bigger scale, including volunteer management, sponsorship management, full PR, marketing and social media support, as well as building and managing an online booking system in partnership with Delabond Technology.

BEDE Events

Working with BEDE Events, the UK’s largest eventing events management team, to run all Marcomms and Social Media.

Supporting the team in sponsorship activation, press and media engagement, content and social channel development.

EQUESTRIAN BRANDS

Equine & Rural Planning

Sister company to Equine Construction, Equine Planning launched in 2017 and offers a complete design and planning solution to the equestrian market.

We deployed and accelerated marketing campaign for the launch of the business and then integrated this in with Equine Construction. This resulted in a new, inter-lined, website in 2019.

Childeric Saddles

EquiConsulting manages the social media for luxury French Sellier, Childeric Saddles UK.

As the relationship has developed, Sarah works more closely with the brand to support their rider sponsorship activation and PR.

PREVIOUS/PROJECT BASED CLIENTS

Empire Coachbuilders

Together with our design partner Alice Whitney, EquiConsulting was engaged to design and produce a new website for leading horsebox manufactures Empire Coachbuilders. The brief required our team to look at a cleaner and more user friendly design.

Excite Rally Team

Together with our design partner Alice Whitney, EquiConsulting was engaged to design and produce a new website for the UK’s only all-female rally driving team. The design needed to incorporate team GBR influences and be easily updatable whilst on the move.

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Equine Register

Equine Register is the leading provider of national identification, registration and traceability services to the equine industry and governments. Defra’s partner in delivering and managing the Central Equine Database (CED) and National ChipChecker on behalf of the UK Government and Devolved Administrations.

Sarah was seconded as a Marketing Consultant for the Equine Register in the early stages of the development of their Digital Stable offering. Sarah provided expertise on gamification and user experience.

Classic Showjumps

EquiConsulting was introduced and recommended to Classic Showjumps by sponsored rider Caroline Powell. A brand that had been struggling with the content direction for its social media channels.

Sarah was brought in for her industry expertise and social creative skills to create a more engaging social platform that targets B2C end users whilst promoting their B2B sales channel.

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Blair Castle International Horse Trials

EquiConsulting was approached by the Blair team as the recommended partner to deliver an engaging social media strategy for during the event.

EquiConsulting produced and managed a team of onsite and remote content creators and social media managers to deliver multi-channel engagement.

The College Equestrian Keysoe

EquiConsulting took on the sponsorship management and PR/Marketing of Keysoe’s British Eventing and International Dressage and Show Jumping fixtures in late 2017.

We are pleased to have brought on-board a number of new and high-profile equestrian sponsors to the venue.

Equine Products

EquiConsulting was recommended to Equine Products by Caroline Powell to support the brand with mainstream equestrian social media support and content marketing support, during the 2018 season.

Event Rider Masters

Sarah was part of the team delivering the social media coverage for the 2016 and 2017 ERM series.

Working both on-site at British events and remotely for the European legs providing Twitter commentary and engagement, Facebook content and Instagram support.

The Pony Club

EquiConsulting was approached by the Pony Club to consult on their approach to marketing and sponsorship. The short project saw EquiConsulting update their sponsorship strategy, revise sponsorship pitches and offer support on the direction for their overall marketing strategy.